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Hi guys and welcome to Duomind. Today, we are going to talk about ASMR. ASMR is everywhere, from YouTube to TikTok, which makes people wonder, "What's ASMR?" and "Why do people like it?". The answer is in the relaxing feeling caused by the sounds you usually hear in ASMR videos.

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So, what is ASMR? It is short for Autonomous Sensory Meridian Response, and it refers to a tingling, static-like, or goosebumps sensation induced by audio or visual stimuli. These sensations are reported to travel across the skull or down the back of the neck and, for some individuals, extend to the spine or limbs. Soft whispering, crinkling paper, or a gentle touch are common triggers for ASMR.

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A lot of studies have uncovered the positive effects ASMR can have on the body and mind, which include:

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Reduces stress - Research suggests that ASMR leads to changes in brain activity typically associated with a calm, relaxed state. It has also been found to significantly reduce the heart rate and slow down breathing, as occurs in stress-reduction techniques like yoga and meditation.

Helps you sleep better – ASMR activates areas of the brain associated with sleep-inducing hormones. These, in addition to reducing stress, trigger the deeply relaxed state essential to falling asleep. This is one of the biggest reasons why people watch ASMR!

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Improves overall mood – This is mostly due to the social contexts presented in many ASMR videos, which copy a form of human bonding that promotes the viewer’s well-being.

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As ASMR becomes more popular, both the public and scientists are getting more interested. It’s important to know that research on ASMR is still expected to increase, and there is no scientific evidence that proves that it is associated with all its positive effects. Learning about the psychological and neurological sides of ASMR could reveal new discoveries about how humans experience sensations and manage stress.

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Even though, ASMR still lacks research, experiments have shown that it brings out a better mood. For instance, an online experiment which involved 1002 participants, and consisted of showing them ASMR videos. The people who felt this tingling sensation, also experienced more excitement, calmness, and less stress and sadness. Only 6% of the subjects that experienced ASMR reported no alteration of their mood.

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So, my little duominders that’s all I have for today. I hope you feel a little bit more relaxed after this asmr session. Have a good night and take care.

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Bibliography:

https://www.merriam-webster.com/wordplay/asmr-abbreviation-meaning
https://www.nebraskamed.com/neurological-care/asmr-videos-are-exploding-online-but-what-is-asmr-and-does-it-work
https://www.talksovercoffee.com/blog/the-rise-of-asmr-exploring-its-popularity-and-impact
https://www.tikvahlake.com/blog/physical-and-mental-health-benefits-of-asmr/
https://www.ncbi.nlm.nih.gov/pmc/articles/PMC914245
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